Automotive OEM
Scenario-Based Gamification
A scenario-based gamified experience for an automotive OEM sales leadership pathway. Learners take on the role of sales leaders conducting quarterly review visits across multiple locations, where they analyze sales situations, identify performance gaps, and choose effective leadership actions.
- Industry
- Automotive / OEM sales
- Audience
- OEM sales managers and sales leaders
- Performance Goal
- Help sales leaders evaluate dealership performance scenarios, identify performance gaps, and choose effective coaching actions.
- Learning Solution
- Created a location-based leadership challenge with realistic scenarios, hints, feedback, scoring, and progression.
- Design Approach
- Used decision-based scenarios and performance feedback to reinforce leadership judgment, sales execution, and coaching consistency.
Storyboard Design
Curriculum Design
Select Play to watch the sample.
Interactive sample coming soon.